Since summer 2024, Maryam Djavadi has been leading the “Customer Experience” department at Porsche. In this interview, she shares insights on how the sports car manufacturer engages with customers through urban formats like the Porsche NOW pop-up stores.Since summer 2024, Maryam Djavadi has been leading the “Customer Experience” department at Porsche. In this interview, she shares insights on how the sports car manufacturer engages with customers through urban formats like the Porsche NOW pop-up stores.