Morgan taps Pininfarina for coachbuilt roadster

Morgan will look to combine its cars’ old-world British charm with Italian elegance via a new project involving Pininfarina. Morgan has tapped Pininfarina’s design arm to pen a car based on an existing Morgan chassis, a practice known as coachbuilding. Typical production volumes for Morgans tend to be a few hundred examples per year, and the new…Morgan will look to combine its cars’ old-world British charm with Italian elegance via a new project involving Pininfarina. Morgan has tapped Pininfarina’s design arm to pen a car based on an existing Morgan chassis, a practice known as coachbuilding. Typical production volumes for Morgans tend to be a few hundred examples per year, and the new…